For better or
for worse, Facebook has revolutionized
the way we look at the Internet. It is really hard to imagine the Internet
without it, but it was not too many years ago where Facebook was something that
was only the merest flicker. And we might not be many more years away from
Facebook being something that we talk about, what we say, “hey remember when
that particular thing used to be popular?
Facebook really has ensnared the
minds of many, causing them to spend a lot of time on it, some might say waste
their time. But why is Facebook so popular online? The reasons are many of why
Facebook has gained the level of popularity it has. Let's discuss them now.
Why
is Facebook So Popular While Other Social Media Fell Through the Cracks?
We know there have been many
social networks all over the Internet. Not all of them have really gotten
beyond a select audience. Facebook for the time being has elevated itself right
above the pack. Even if its peak might have been a year or two go, recently
Facebook has gone public with their IPO. Those on the ground floor might be
millionaires, depending on how fast they get off of the ground floor and cash
out should the Facebook bottom be dropping out within the next few years
But regardless the popularity of
Facebook has caused the social media giant to go global. The reasons for
Facebook’s popularity are kind of simple. And why it has eclipsed all other forms of social media.
1)
It is rather easy to use Facebook
The ease of use is one reason why the social media empire has been built. Not necessarily a good thing, as
anyone who can access the Internet can access Facebook. This has caused an
epidemic of cyber bullying, online fraud, phishing schemes, and malicious
content being spread because of the wider and sadly sometimes not as savvy to
the darker side of the Internet audience. On the other hand, more people have
gone tech savvy. Much to the horror of teenagers around the world who have
before discovered their moms were on Facebook. Many would consider that a drawback of social media.
It has allowed many businesses to
step into the 21st century, to perhaps inject some extra life into
them, to an entirely new generation of customers online, utilizing this social media.
2)
Not Much Thought is Required for Facebook
The masses tend to enjoy the
simpler things in life. The stupidest ideas in the world on paper often do make
a fair amount of money. Ladies and gentlemen, this would be Facebook in a
nutshell and to a lesser extent other forms of social media. Chat with friends and family, upload pictures and share pictures.
Like things. In very few words. Often to the management of the English language
but to be fair, Facebook doesn’t really have as much to do with that as texting
on cell phones.
3)
Easier to Keep in Touch With People
Schedules can be hectic in this
day and age. Facebook is much like what the shopping mall used to be, an online
meeting place. Plus there are those who use Facebook to reach out and touch
some people who they might have lost touch. Granted, that is not necessarily the
best thing, as we soon remember why we lost touch with people. Still Facebook
and social media have brought us closer together, at the risk of face to face
social interaction. One might say that face to face has been replaced with
facebook to facebook interaction, so the social media platform thrives on that extent.
4)
Facebook is heavily promoted by household names
It is a rather you scratch your
back and you scratch mine. Facebook allows companies to really access a new
audience of customers and companies direct their customers from their website
to their Facebook pages. It is a two way street. Twitter is a close second, but
it doesn’t quite have the capabilities of Facebook yet.
For better or for worse, Facebook
is the king of social media. Will anyone dare knock it off of its pedestal?
Google Plus is making a round for it but only time will tell.
